A company that seeks to monetize opportunities in a country notorious for sponsoring terrorism and violating fundamental human rights, including state sponsored killings and torture of its own citizens, will inevitably corrode its reputation with consumers, trading partners, and the general public.
The Iranian regime remains an international outlaw and force for instability. Iran is the world’s leading state sponsor of terrorism, aiding terrorist groups such as Hezbollah and Hamas. Tehran and its proxies continue to spread instability in the Middle East from Iraq to Lebanon to Yemen and to Syria, where Iran remains a staunch supporter of the brutal Assad regime. And the Iranian regime continues to violate the human rights of its own people. Recent Iranian actions, including test-firing ballistic missiles capable of carrying nuclear warheads and inscribed with the regime axiom, “Israel must be wiped out,” on March 9, 2016, in violation of UN Security Council Resolution 2231, proves that Iran’s future behavior will be consonant with its historically bad conduct.
Companies blinded by the chance to turn a quick profit in Iran risk collateral damage to their brand, public standing, and corporate reputation.